What you will learn with this Book

  • A simple powerful easy way to get what you want from your business. Any business, existing, startup, or in the planning stage.
  • Use it to stay focused, grow faster, and adjust quickly to change. Set expectations and track results.
  • Use it to review and revise regularly to simplify and watch the important milestones
  • Know when to stick to the plan, when to change it, and how to tell the difference
  • Learn how to easily forecast sales, expenses, and cash flow, and how to manage ongoing results.
  • Set priorities for long term and manage steps in the short term.
Think you don’t need a business plan? Think again! Tim Berry brings business planning into the 21st century, marrying the real need for a plan with today’s “lean” thinking. The result? Truly the last book on business plans you’ll ever need.
Rieva Lesonsky
- Rieva Lesonsky

President/CEO of growbiz media, author of best-selling ever Start Your Own Business
Here it is, folks – from the Galactic Guru of business planning – the way to do business planning in the 21st century. Whether you’re a business newbee or an old hand, Lean Business Planning takes you by the hand and shows you how to focus your business to be more relevant to the evolving marketplace (customers and employees) and the capital landscape (banks, investors, etc.). No one but Tim Berry could create such a plain language, leading-edge guide. Be smart – listen to Tim.
Jim Blasingame
- Jim Blasingame

The Small Business Advocate, author of The Age of the Customer.
Forget the old-fashioned business plan. It's not just for startups, or investors; it's to run your business better. Faster, easier, more focused, and quicker to change. Tim Berry's Lean Business Planning is a methodology, not just a plan. It's about getting the right things done. A must for every business owner and startup.
Susan Solovic
- Susan Solovic

THE small business expert, NYT best-selling author
If you're serious about really running a business, you need this book. It's about getting what you want from your business, getting the right things done, and adjusting quickly to change. Forget the old-fashioned business plan. This is faster, easier, and better. And you'll be grateful for using this proven system
Melinda Emerson
- Melinda Emerson

"SmallBizLady." Bestselling author, Become Your Own Boss in 12 Months, 2nd edition
Tim Berry wants to change the world, one entrepreneur at a time. And with his help, you can change your world. “Are you ready to start a business? Thinking about it? Hoping maybe someday to break out of the rat race, become your own boss, and reap the rewards of 'eating what you kill' (as we called in on Wall Street)? This is the book for you. “Lean Business Planning tells you how. Buy this book! “Traditional business planning works...but you probably don't need a long, detailed planning document to start your business. Newer approaches to strategy cut away the fat, leaving you with a 'lean' approach to planning - and running - your business successfully. Tim, a true "business plan expert" walks you through just the steps you need. “Follow Tim's advice in Lean Business Planning to start and grow your business, you'll be glad you did!
Marc Manley
- Marc Manley

Director, Small Business Development Center at Linn Benton Community College
In order to thrive today your business must be nimble. Throw out traditional business planning and embrace Lean Business Planning and set your business free to dominate.
John Jantsch
- John Jantsch

Author of Duct Tape Marketing and The Referral Engine
Every business owner should do a lean business plan, and this book shows you how easy it is to do it… and what it will mean to your success.
Barbara Weltman
- Barbara Weltman

Author, radio show host, president of Big Ideas for Small Business, Inc.
Another great book from Tim Berry. Lean business planning is perfect for today’s ever-changing small businesses that still need a way to stay on track as they move their chess pieces around the board.
Joel Libava
- The Franchise King®, Joel Libava

World’s foremost expert on franchise business.
This is by far the best business planning book out there. Every entrepreneur should be forced to read its section on cash flow. It tells you when to stick to the plan and when to change it!
Barry Moltz
- Barry Moltz

Radio show host, blogger, speaker, author of 'Getting Unstuck'
Really, really good. I like the fact that you've given a much more tangible business planning tool that gives people a good idea about how to run an actual business.
Vikas Shah
- Vikas Shah

Founder of Swisscot Group and Thoughtstrategy.com, President TiE UK North, Visiting Professor with MIT Sloan School of Business
Lean Business Planning is more than a great business book. Tim Berry has created a powerful tool for business owners who are ready to clear away distractions and focus on achieving their goals. Tim’s lean planning approach is both accessible and profoundly useful. This book is required reading for every entrepreneur or independent professional who is serious about growing a successful business.
Stephen Lahey
- Stephen Lahey

Sales and Marketing Consultant (StephenLahey.com)
What stops a lot of small businesses before they even start is the idea of creating a business plan. Although important, it feels like drudge work to them or a ball and chain they'll be tied to forever. They just want to take that idea they're excited about and run with it. That's why the Lean Business Plan is so perfect. It provides enough structure to enable a path forward without the perceived constraints of a "formal" plan. Its best feature is the continuous process cycle which is a key strategy small business owners can use to improve the chances for business success. The Lean Business Plan allows them to be nimble and quick so they can "work the business," not the plan. This straight forward, step-by-step guide will be helpful for any small business owner to keep handy as they move through their business life cycle.
Denise O’Berry
- Denise O’Berry

Author of Small Business Cash Flow: Strategies for Making Your Business a Financial Success

Tim Berry

Just Google “business plan expert” and you’ll see that Tim Berry is the world’s leading expert on business planning. Well-known author Pamela Slim calls him the Obi-wan Kenobi of business planning. Small business radio host Jim Blasingame calls him “the world guru on business planning.” He’s the expert other experts turn to. He’s been interviewed on business planning by CNN, Forbes, USA Today, Guy Kawasaki, and others.

But he’s not just a business plan expert; he’s also a successful entrepreneur. He built Palo Alto Software from zero to 40 employees, multimillion-dollar sales, no debt, and 70% market share without outside investment. He was also founder of bplans.com, and co-founder of Borland International, which went from zero to more than $50 million annual sales in less than four years. He’s involved in several current startups, has raised venture capital, and is an active investor member of the Willamette Angel Conference.

He pioneered business plan software, designing and developing Business Plan Pro, which was the first successful business plan application and the inspiration for LivePlan, the web app. He’s also the author of The Plan-As-You-Go Business Plan, published in 2008 by Entrepreneur Press, co author of 3 Weeks to Startup, published by Entrepreneur Press; and Sales and Market Forecasting for Entrepreneurs, published in 2010 by Business Expert Press. He has a Stanford MBA degree and degrees with honors from the University of Oregon and the University of Notre Dame. He taught "Starting a Business" at the University of Oregon for 11 years.

Tim Berry


* LivePlan version for LivePlan subscribers only.